4 September 2025, posted by Barbara Dubach on LinkedIn:
Last week, I had the pleasure of delivering a keynote at the Digitalization Conference at OST – Eastern Switzerland University of Applied Sciences. Thank you to Andre Podleisek and Christian Bodmer for the kind invitation.
I opened with a question :
👉 Does sustainability still have the same priority in your company as it did a year ago?
Only a few hands were raised – a clear signal.
With six planetary boundaries already crossed, digitalization can be a game-changer by:
· Making risks visible
· Developing solutions
· Scaling innovation
That’s the Twin Transition: digitalization and sustainability as joint drivers of resilience and business success.
But we must not forget the downsides: digitalization already accounts for around 4% of global emissions. Used consciously and responsibly, it can shift from being a risk to becoming a powerful tool for sustainable transformation.
🙏 Many thanks to DigitalLab@OST for the invitation and the inspiring discussions.
👉 I’m curious: how do you use digitalization in your organization to advance sustainability?
SustainabilityLeadership DigitalTransformation TwinTransition FutureOfBusiness RegenerativeEconomy KeynoteSpeaker FH_OST
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